North Butterfly Privacy and Cookies Policy

​​Your privacy is our priority. This policy explains how we collect, use, and protect your personal information—transparently and responsibly.​​

​​1. Scope & Consent​​
​​Scope​​: Applies to all users of www.northbutterfly.com, our mobile app (if applicable), and services.
​​Consent​​: By using our site, you agree to this policy. Manage preferences anytime (see Section 5).
​​2. Information We Collect​​
​​a) Voluntarily Provided Information​​:

When you register, purchase, or contact us:
Name, email, shipping/billing address, phone number.
Payment details (handled securely by third parties like Stripe/PayPal).
User-generated content (e.g., product reviews, photos).
​​b) Automatically Collected Information​​:

​​Device & Usage Data​​: IP address, browser type, device ID, pages visited, purchase history.
​​Cookies & Similar Tech​​: Small text files stored on your device to enhance functionality (see Section 4).
​​c) Sensitive Information​​:

We ​​never​​ collect racial, health, or biometric data without explicit consent.
​​3. How We Use Cookies​​
Category

Purpose

Examples

​​Essential​​

Enable site functionality (e.g., cart, login)

Session cookies

​​Performance​​

Analyze traffic to improve user experience

Google Analytics (anonymized data)

​​Functional​​

Remember preferences (e.g., language, size)

Login retention, location

​​Advertising​​

Show personalized ads (opt-out available)

Meta Pixel, Google Ads

Note: Third-party cookies (e.g., PayPal, Facebook) are governed by their policies—we don’t control them.

​​4. How We Use Your Information​​
We process data only for ​​legitimate purposes​​:

Fulfill orders and provide customer support.
Send transactional emails (e.g., order confirmations, tracking).
Personalize your experience (e.g., product recommendations).
Prevent fraud and comply with legal obligations.
​​Marketing emails​​: Sent ​​only with your consent​​. Unsubscribe anytime.
​​5. International Data Transfers​​
Data may be stored/processed in Hong Kong, the US, or the EU.
We use ​​standard contractual clauses (SCCs)​​ and ​​encryption​​ to protect transfers.
​​6. Your Privacy Rights​​
Depending on your location (e.g., EU, California), you may:

​​Access/Delete​​ your personal data.
​​Correct​​ inaccurate information.
​​Opt out​​ of marketing or cookie tracking (via browser settings).
​​Withdraw consent​​ at any time.
Response Time: We address requests within ​​30 days​​. Contact northbutterfly01@outlook.com.

​​7. Data Security & Retention​​
​​Security​​: SSL encryption, PCI-DSS compliance, and regular audits.
​​Retention​​: Data is kept only as long as necessary (e.g., orders: 7 years for tax purposes; accounts: until deletion request).
​​8. Children’s Privacy​​
Our services are ​​not directed at children under 16​​. We do not knowingly collect their data.
​​9. Policy Updates​​
Changes will be posted here with a new ​​“Last Updated”​​ date. Major updates trigger email alerts.